Digital Media and Marketing Department was established in 2022-2023 Providing bachelor’s degree graduates with the skills and knowledge necessary in order to capture the attention of prospects through the buyer’s journey and turn them into customers. This bachelor’s degree enables students to use modern technology and become digital pioneers and help shape their future.
Taking traditional approaches and combining them with advanced technological innovations to equip students to become qualified and talented professionals. Using the most advance tools in digital media to create immersive and emergent artworks through the use of various software packages and programming tools.
The program offers specialized courses to address the demands of businesses, allowing students to build globally competitive abilities that reflect the global culture and technological developments, particularly in the field of marketing.